In a recent list of “most valuable Instagram star”, Dwayne “The Rock” Johnson stood at #1 position in terms of how much one can charge for a single Instagram post. According to the list, the wrestler-turned-actor can charge brands over $1 million for one Instagram post in their favor.
Now, as you can see, in the previous year, Kylie Jenner, being in the top spot, charged over $1.26 million for an Instagram post. However, this year, although Johnson is on top, he charges almost $260,000 less than what Jenner charged last year. This shows that the average value of a post has decreased from previous years. Now, Kylie Jenner has also decreased her charge to $986,000 and is holding the second spot.
